top of page
Ad mockup_1-3.jpg

Concept
This is a project about designing a series of promotions for a movie festival. I made a decision to choose Mike Leigh’s movies for this project, and created an irregular style to convey the complexity of people’s lives in all deliverables.

I used a patch on a wall as a texture and used wood paint to make it look older and imperfect. I also used wood paint for all my wooden deliverables, such as the tissue box and the DVD case, and to make the wood board become darker. The visual style focuses on a collage feeling. I took all the photography, such as the street signs and shadows of people.

Tools

  • Adobe InDesign

  • Adobe Photoshop

  • Adobe Illustrator

  • Hand Craft

branch road_07.png

A hand drawing logo presents  a "real life" style.

Poster and advertising series for the film festival

Catalog case packaging and sketches

DSC_2548_edited.jpg

The ticket design

DSC_2509_edited.jpg